Thursday, June 30, 2011

Is Domain Parking a fair means of Making Money?

The web money making community is ever expanding, with creative minds coming up with new, effective methods to improve advertising and trafficking, and consequently, increasing money making revenue. It must be admitted, that some of us come up with better solutions than others. However, sometimes, we need to step back and review whether our solutions fall within ethical criterion.

Domain parking is to register a domain, without placing any content on it, i.e., without developing it. This may be done for various reasons, for example, preserving a domain name for future use, preventing cybersqatting, etc.

A new trend is now being promoted: the monetization of parked domains. For domain owners who need to maintain ownership of their domain, perhaps this is not such a bad idea. While a page full of advertisements may be uninviting to a web surfer, it is perhaps better than a "page not available" error, and PPC will help pay the cost of maintaining the domain name.

However this idea, as any other positive idea, has begun to be misused, now that it is on the table. It is gaining popularity as a "make money without ANY effort" technique [that sucks right there] that actually works. So we have lots of people registering domains and leaving them undeveloped on purpose to fill them with nothing but advertisements that are in reality quite frustrating to the average user, who is browsing the web for useful information.

I believe if a domain owner really needs to maintain ownership rights, making the website relatively profitable should be a personal, not commercial, effort, to which he has every right; registration for the sole purpose of domain parking and earning 'easy money' seems undesirable and unethical.
Do you think such "monetized" domain parking should be stopped? If yes, how? and if not, why not?

No comments:

Post a Comment